Institute of Product Leadership
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Strategic Acumen for Product Leaders

HARNESS THE CRAFT OF STRATEGY TO PLOT PRODUCT SUCCESS IN A COMPETITIVE MARKETPLACE

Chart business success by designing and executing winning product strategies with enhanced ROIs

Key Highlights

Course Length

2 Weeks (30+ Lessons)

100% Online

With Continuous Learning Community support + Monthly Live Webinars​

Effort

4-5 Hours/Week

Learning Access

Resource Toolkit & Templates + Unlimited Networking Events

Fastest Way to Understand the nuances of end to end Product Design, UX & UI Design with simple and yet complete coverage on concepts, frameworks to interlock with Design teams
Jaya S
Product Manager, VMWare
Moving from a Graphic Design role in UX & Product Design, the course helped me gain confidence and structure for things i was already doing intuitively and adhocly.
Sudha M
Designer, RazorPay

What will you Learn?

Top skills you will learn

Portfolio Management (BCG, GE McKinsey), Product Strategy, Business Strategy, Corporate Strategy, Competitive Analysis

Course Curriculum

  •    Learning Objective
  •    Origin of Strategy
  •    What Is Strategy?
  •    What Strategy Is Not?
  •    Why Strategy?
  •    Why Strategy?
  •    Levels of Strategy
  •    Chapter Quiz
  •    Learning Objective
  •    Why Industry Analysis?
  •    Porter’s Five Forces Model
  •    PESTEL Analysis
  •    Assessing Disruptive Forces
  •    Strategy Canvas
  •    Chapter Quiz
  •    Learning Objective
  •    What is a Corporate Strategy?
  •    Three Horizons of Growth
  •    SWOT Analysis
  •    Blue Ocean Strategy
  •    Chapter Quiz
  •    Learning Outcome
  •    What is a Business Strategy?
  •    Basis of Competition
  •    Fit and Stretch Mindset
  •    BCG Matrix
  •    Business Model Canvas
  •    McKinsey 7-S Framework
  •     Chapter Quiz
  •    Learning Objective
  •    What is Product Strategy?
  •    Components of Product Strategy
  •    Competitive Positioning
  •    Crossing the Chasm
  •    Imitation Barriers
  •    Frameworks: Ansoff Matrix, Kano Model, Product Market Fit Pyramid, Balanced Scorecard
  •    Product spread
  •     Learning Objectives
  •     Holistic Thinking
  •     Outside-in Perspective
  •     Creating a Stretch
  •     Trade-off
  •     Ambidexterity
  •    Chapter Quiz
  •    Summary
  •    Product analysis

Ideal For

Anyone who wants to move into senior leadership roles building and communicating strategy to stakeholders –

Mid level Managers, Product Managers, Project Managers, Program Managers, Q/A Managers, Managers, Solutions Architect, Software Developers, Marketing Professionals, Sales Professionals, Business Analysts, Consultants, Entrepreneurs

Common Scenarios to Enroll

Mind of a Strategist
Mind of a StrategistYou want to add strategic acumen to your competency arsenal of managerial & leadership skills
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Plot for Product Success
Plot for Product SuccessIt is important for you to learn how to strategize for product success in a marketplace that is rife with competitors
Read More
Execute to Secure High Returns
Execute to Secure High ReturnsYou understand that business must reward stakeholders and so you want to secure returns that maximize ROIs
Read More
Previous
Next

what the product is and why it stands out; and what the business goals are and why it is worthwhile for your company to invest in it.

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