Value Proposition Design

DECIPHER VALUE & DESIGN PRODUCTS & SERVICES THAT CUSTOMERS ABSOLUTELY ADORE

Master the practice of designing compelling value propositions that deliver on customer needs, wants & desires.

Key Highlights

Course Length

2 Weeks (30+ Lessons)

100% Online

With Continuous Learning Community support + Monthly Live Webinars​

Effort

4-5 Hours/Week

Learning Access

Resource Toolkit & Templates + Unlimited Networking Events

Fastest Way to Understand the nuances of end to end Product Design, UX & UI Design with simple and yet complete coverage on concepts, frameworks to interlock with Design teams

Jaya S
Product Manager, VMWare

Moving from a Graphic Design role in UX & Product Design, the course helped me gain confidence and structure for things i was already doing intuitively and adhocly.

Sudha M
Designer, RazorPay

What will you Learn?

  • Journey of idea to commercially successful products or solutions.
  • Develop a value proposition using the value prop canvas framework.
  • Fundamental personas & user stories.
  • Customer interviewing techniques

Top skills you will learn

  • Product - Market Fit
  • Pain Gain Analysis
  • Business Model Canvas
  • Customer Insights

Course Curriculum

Ideal For

Product Managers, Project Managers, Program Managers, Q/A Managers, Managers, Solutions Architect, Software Developers, Marketing Professionals, Sales Professionals, UI-UX designers, Business Analysts, Consultants, Entrepreneurs

Common Scenarios to Enroll

Heighten Customer Understanding
Heighten Customer UnderstandingKnowing that customers are critical for businesses to succeed you are keen on uncovering value as envisaged and demanded by them.
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Tap Design Sensibilities
Tap Design SensibilitiesYou are eager to capitalize on your inherent design inclinations and use it in the building of superior value that customers seek and reward
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Master Value Constructs
Master Value ConstructsDesigning value propositions and not mere products is a skill you want to master so you can ensure product success in a competitive marketplace
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Value propositions are proven to help businesses grow faster and can even boost marketing campaigns.

Millward Brown Report 2019

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