Product Management Professional Workshop

Product Management Professional workshop

Learn actionable best practices across the end-to-end Productizing Process framework

Drive Product Success

Product Management Professional (PMP) workshop is a 3-day program that helps build in-depth understanding of critical decision making across the product lifecycle. Gain clarity on roles and responsibilities, cross-functional interlock and stakeholder management. Delivered by successful executive PM leaders with real-world case studies. Best practices frameworks and templates toolkit. Online learning management system for continuous access.

Who is it for?

Product Managers, ProductOwners, Engineering & QA Leads/Managers, Architects, Project/Program Managers, Business Analysts, Solutions Architects.

Why IPL’s workshop?

curated-curriculumicpm

Comprehensive curriculum with case studies.

global-faculty icpm

Taught by successful product executives from India and Silicon Valley.

1-1-mentor icpm

Post-program coaching and mentoring.

Program Highlights

globally-recognizedicpm

Globally Recognized Certification.

actionable-frameworks

Proven Framework with Actionable Resources.

learning-by-doingicpm

Learning by Doing - hands-on and how-to approach.

Program Outcomes

strategic-planning

Strategic decision making skills, and leading cross functional skills

sales-enablement

Global business perspectives with an end-to-end understanding of the business

passion-to-productize

Ability to participate as well as lead and manage new ventures

Curriculum

Executive MBA in Product Leadership, for professionals who are passionate about building actionable management skillsets that could propel their career in the product industry.

● Customer Value Research & Analysis
● Competitive Industry/Market Analysis
● Customer Win/Loss Analysis
● Firm Competencies
● Firm Performance Analysis.

● Requirement Definition
● Product Line Economies
● Cost Management and Budget Planning
● Market Acceptance
● Product Roadmapping & Availability.

● Target Market Definition and Sizing
● Product Strategy
● Strategic Pricing
● Buy, Build or Partner?
● Business Model & Plan.

● Positioning & Value Communication
● Routes – To – Market
● Channels and Partnerships
● Marketing Planning
● Customer Acquisition Models
● Launch Planning.

● Collaterals and Lead Generation
● Sales and Channel Training
● Customer Relationship Management
● Funnel Analysis
● Market Assets at Different Sales Stages
● Technical Tools Vs. Business Tools as Marketing Assets.

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