International Certificate Program in Product Management & Marketing (ICPM)

Build hands on Inbound and Outbound Product Management Skills in 20 weeks

DOWNLOAD BROCHURE
APPLY NOW
KNOW MORE

Learn to Productize an Idea

International Certificate Program in Product Management & Marketing (ICPM) is an experiential learning program, delivered by world-class faculty and leading practitioners to help professionals acquire hands-on Product Management skills through productizing an idea. This rigorous 20 week program (Live - Online) therefore will help you move up and excel in a Product Management Role equipped with a Globally Accredited Certification.

Who is it for?

Committed to PM Career Path

Program is ideal for professionals looking to make a career transition into Product Management, and acquire a strong customer focus.

Passion to Productize

Experiential nature of the program will benefit most for those who love solving customer problems with great products.

Ideal For

Project & Product Managers, Engineering Leaders (Dev/BA/QA/UX), Architects & Technologists, Product Owners, First time Product Managers, Product Marketing, Managers, Solution Managers, Pre/Post Sales, Tech Support.

Why IPL’s ICPM?

Global Executives as Faculty

Dedicated 1:1 Mentoring

Individual Career Coaching

Program Highlights

Learning by Doing

Experiential pedagogy for skill building by solving real world challenges through Product Labs.

Flexibility to Attend

Interactive Online program with three campus immersions give the flexibility to attend from any city in the world.

Curated Curriculum

Over 25 courses including Customer Insighting, Value Proposition Design, Product Roadmapping, Go to Market & Launch, along with Harvard and Ivy League case studies.

Program Outcomes

Develop portfolio of demonstrable assets to showcase Product Management Skills.

Globally Recognized Certified Product Manager from AIPMM, USA.

Use the sandbox idea incubator to learn productizing your favourite idea to produce business plan pitch.

Success Stories

Uday Prabhu- ICPM Class of Winter 2014
Soumalya Sengupta- ICPM Class of 2015
Sima Umathay - ICPM Class of Fall 2013
Sima Umathay - ICPM Class of Fall 2013
Meghan Ranade- ICPM Class of Fall 2013
Ajit Talluri – ICPM Class of 2015 A
Sagar Chugh – ICPM Class of 2015 A
Vivek Sonkhla – ICPM Class of 2015 A
Paramjeet Nagpal – ICPM Class of 2015
Hari Sundaresan – ICPM Class of Winter 2014
Santanu Patro- ICPM Class of Winter 2014
Umang Merwana – ICPM Class of Fall 2013
Tejas Sumant- ICPM Class of Fall 2013
Abhirup Mukherjee – ICPM Class of Fall 2013
Watch More Stories

“I was looking for a program which offered hands-on experience, complete implementation and backed-up theory. I neither had the time or patience to complete a 2-year MBA program. The ICPM program really met the checklist for my needs. After completing the program, I can still say that all of the above stand true for the program.”

Sima Umathay - ICPM Class of Fall 2013
Sr. Program Manager/Program Manager, Cisco to Product & Program Management, Flipkart

Curriculum

ICPM is for professionals who are passionate about building actionable management skillsets that propel their career in the product industry.

Courses

Our courses are hand-picked by industry experts for relevance and applicability in day-to-day scenarios. The courses keep academic discussions to a minimum, and focus more on practical applications and solving real world scenario problems.

● The art of Presentations for Product Leaders,
● Organizational Leadership Skills for Product Leaders
● Influencing & Managing Stakeholders
● Career Path Planning.

● Customer / User Personas & Scenarios
● Basic UX Design
●Agile Product Management
● Advanced UX Design
● Requirements prioritization
● Product Roadmaps.

● Customer insights & Value Proposition Design
● Market Research and Competitive Analysis
● Online Customer Research and Web Analytics
● Target Market & Segmentation.
● Strategic Pricing and Monetization Models.

● Productizing Frameworks & Lean Business Model Canvas
● Design Thinking.

● Financial Planning and Analysis
● Pricing and Monetization Models
● Product Portfolio Management.

● Go to Market Strategy
● Digital Marketing
● Sales Enablement.

Know more about the course...

Download Brochure

Product Labs

Product Labs is your sandbox to practise what you learn in the classes, and build a real world product business. On the first day of Product Labs you are encouraged to bring your own idea to the class, and build a team work on the idea. Our team of mentors will guide you through the process as you start with an idea and take it all the way to market.

3
1-1
4
2

Admissions

How to Get Admitted to the ICPM Program?

Eligibility

Please read the eligibility criteria below carefully before applying. These eligibility criteria are followed strictly. If you do not meet the criteria but feel you have a special case, it will be reviewed by the admissions council.

A Bachelor's Degree with minimum 50%
Proficiency in English
At least 7 years of work experience

Admission Process

Admissions are done via the 3-step process outlined below. Please follow step 1 below to start the process. ICPM cohorts typically get filled several months before the program starts, so we urge you to start the process early. If you need any help during the process, contact us.

Application Form

Please fill in the application form. Your submitted form will be reviewed by our admissions team. If you are eligible they will contact you and inform you of next steps.

Online Test

If your application is found to meet the eligibility criteria, the admissions team will send you the details to take an online test. The test is designed to assess your aptitude for design thinking, customer empathy, and creativity. It should take no more than 30 minutes to finish, and no prior preparation is required.

Personal Interview

If you pass the online test, you will be invited for a personal interview with admissions council. The interview is conducted at our campus, and is a formal process.

Application Form

Please fill in the application form. Your submitted form will be reviewed by our admissions team. If you are eligible they will contact you and inform you of next steps.

Online Test

If your application is found to meet the eligibility criteria, the admissions team will send you the details to take an online test. The test is designed to assess your aptitude for design thinking, customer empathy, and creativity. It should take no more than 30 minutes to finish, and no prior preparation is required.

Personal Interview

If you pass the online test, you will be invited for a personal interview with admissions council. The interview is conducted at our campus, and is a formal process.

Investments

Continuous Learning

3 hours of live classes over the weekends. Full week face-to-face campus immersion with faculty and mentors throughout the course with additional offline resources like video lectures, simulations, Harvard Case Studies and best practices presentations. These are made available through the learning management system for continuous learning and peer discussions.

Fees

● Admission Fee - $845
● Tution Fee - $3500 Inclusive of Reference Materials

Loans

Program is government approved and hence pre-approved bank loans are available from various banks.

Corporate Sponsorship

Institute of Product Leadership has long standing relationship with many corporates, and our programs are recognised by most L&D, and HR departments. If you wish to take corporate sponsorship from your company, we can help in facilitating the process. Please get in touch with our admissions team in the contact us page.

Build hands on Inbound and Outbound Product Management Skills in 20 weeks

Schedule a Call
Apply Now
0

Privacy Preference Center

Consent Management

If you choose to use our Service, then you agree to the collection and use of information in relation with this policy. The Personal Information that we collect are used for providing and improving the Service. We will not use or share your information with anyone except as described in this Privacy Policy.

The terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, which is accessible at www.productleadership.com, unless otherwise defined in our Privacy Policy.

Privacy Policy

Required
Institute of Product Leadership, Inc operates the www.productleadership.com website, which provides the SERVICE. This page is used to inform website visitors regarding our policies with the collection, use, and disclosure of Personal Information if anyone decided to use our Service. If you choose to use our Service, then you agree to the collection and use of information in relation with this policy. The Personal Information that we collect are used for providing and improving the Service. We will not use or share your information with anyone except as described in this Privacy Policy. The terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, which is accessible at www.productleadership.com, unless otherwise defined in this Privacy Policy. Information Collection and Use For a better experience while using our Service, we may require you to provide us with certain personally identifiable information, including but not limited to your name, phone number, and postal address. The information that we collect will be used to contact or identify you. Log Data We want to inform you that whenever you visit our Service, we collect information that your browser sends to us that is called Log Data. This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser version, pages of our Service that you visit, the time and date of your visit, the time spent on those pages, and other statistics. Cookies Cookies are files with small amount of data that is commonly used an anonymous unique identifier. These are sent to your browser from the website that you visit and are stored on your computer’s hard drive. Our website uses these “cookies” to collection information and to improve our Service. You have the option to either accept or refuse these cookies, and know when a cookie is being sent to your computer. If you choose to refuse our cookies, you may not be able to use some portions of our Service. Service Providers We may employ third-party companies and individuals due to the following reasons: To facilitate our Service To provide the Service on our behalf; To perform Service-related services; or To assist us in analyzing how our Service is used. We want to inform our Service users that these third parties have access to your Personal Information. The reason is to perform the tasks assigned to them on our behalf. However, they are obligated not to disclose or use the information for any other purpose. Security We value your trust in providing us your Personal Information, thus we are striving to use commercially acceptable means of protecting it. But remember that no method of transmission over the internet, or method of electronic storage is 100% secure and reliable, and we cannot guarantee its absolute security. Links to Other Sites Our Service may contain links to other sites. If you click on a third-party link, you will be directed to that site. Note that these external sites are not operated by us. Therefore, we strongly advise you to review the Privacy Policy of these websites. We have no control over, and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. Children’s Privacy Our Services do not address anyone under the age of 13. We do not knowingly collect personal identifiable information from children under 13. In the case we discover that a child under 13 has provided us with personal information, we immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us so that we will be able to do necessary actions. Changes to This Privacy Policy We may update our Privacy Policy from time to time. Thus, we advise you to review this page periodically for any changes. We will notify you of any changes by posting the new Privacy Policy on this page. These changes are effective immediately, after they are posted on this page. Contact Us If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us : [email protected] PAYMENT PRIVACY POLICY Disclaimer: Please read and edit the Privacy Policy given below as per your /website’s requirement. Don’t use or apply these as is basis on your website. Your website may use the Privacy Policy given below: The terms “We” / “Us” / “Our”/”Company” individually and collectively refer to Institute of Product Leadership and the terms “You” /”Your” / “Yourself” refer to the users. This Privacy Policy is an electronic record in the form of an electronic contract formed under the information Technology Act, 2000 and the rules made thereunder and the amended provisions pertaining to electronic documents / records in various statutes as amended by the information Technology Act, 2000. This Privacy Policy does not require any physical, electronic or digital signature. This Privacy Policy is a legally binding document between you and Institute of Product Leadership (both terms defined below). The terms of this Privacy Policy will be effective upon your acceptance of the same (directly or indirectly in electronic form, by clicking on the I accept tab or by use of the website or by other means) and will govern the relationship between you and Institute of Product Leadership for your use of the website “Website” (defined below). This document is published and shall be construed in accordance with the provisions of the Information Technology (reasonable security practices and procedures and sensitive personal data of information) rules, 2011 under Information Technology Act, 2000; that require publishing of the Privacy Policy for collection, use, storage and transfer of sensitive personal data or information. Please read this Privacy Policy carefully by using the Website, you indicate that you understand, agree and consent to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use this Website. By providing us your Information or by making use of the facilities provided by the Website, You hereby consent to the collection, storage, processing and transfer of any or all of Your Personal Information and Non-Personal Information by us as specified under this Privacy Policy. You further agree that such collection, use, storage and transfer of Your Information shall not cause any loss or wrongful gain to you or any other person. USER INFORMATION To avail certain services on our Websites, users are required to provide certain information for the registration process namely: – a) your name, b) email address, c) sex, d) age, e) PIN code, f) credit card or debit card details g) medical records and history h) sexual orientation, i) biometric information, j) password etc., and / or your occupation, interests, and the like. The Information as supplied by the users enables us to improve our sites and provide you the most user-friendly experience. All required information is service dependent and we may use the above said user information to, maintain, protect, and improve its services (including advertising services) and for developing new services Such information will not be considered as sensitive if it is freely available and accessible in the public domain or is furnished under the Right to Information Act, 2005 or any other law for the time being in force. COOKIES To improve the responsiveness of the sites for our users, we may use “cookies”, or similar electronic tools to collect information to assign each visitor a unique, random number as a User Identification (User ID) to understand the user’s individual interests using the Identified Computer. Unless you voluntarily identify yourself (through registration, for example), we will have no way of knowing who you are, even if we assign a cookie to your computer. The only personal information a cookie can contain is information you supply (an example of this is when you ask for our Personalised Horoscope). A cookie cannot read data off your hard drive. Our advertisers may also assign their own cookies to your browser (if you click on their ads), a process that we do not control. Our web servers automatically collect limited information about your computer’s connection to the Internet, including your IP address, when you visit our site. (Your IP address is a number that lets computers attached to the Internet know where to send you data — such as the web pages you view.) Your IP address does not identify you personally. We use this information to deliver our web pages to you upon request, to tailor our site to the interests of our users, to measure traffic within our site and let advertisers know the geographic locations from where our visitors come. LINKS TO THE OTHER SITES Our policy discloses the privacy practices for our own web site only. Our site provides links to other websites also that are beyond our control. We shall in no way be responsible in way for your use of such sites.5. INFORMATION SHARING We shares the sensitive personal information to any third party without obtaining the prior consent of the user in the following limited circumstances: (a) When it is requested or required by law or by any court or governmental agency or authority to disclose, for the purpose of verification of identity, or for the prevention, detection, investigation including cyber incidents, or for prosecution and punishment of offences. These disclosures are made in good faith and belief that such disclosure is reasonably necessary for enforcing these Terms; for complying with the applicable laws and regulations. (b) We proposes to share such information within its group companies and officers and employees of such group companies for the purpose of processing personal information on its behalf. We also ensure that these recipients of such information agree to process such information based on our instructions and in compliance with this Privacy Policy and any other appropriate confidentiality and security measures. INFORMATION SECURITY We take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. These include internal reviews of our data collection, storage and processing practices and security measures, including appropriate encryption and physical security measures to guard against unauthorized access to systems where we store personal data. All information gathered on our Website is securely stored within our controlled database. The database is stored on servers secured behind a firewall; access to the servers is password-protected and is strictly limited. However, as effective as our security measures are, no security system is impenetrable. We cannot guarantee the security of our database, nor can we guarantee that information you supply will not be intercepted while being transmitted to us over the Internet. And, of course, any information you include in a posting to the discussion areas is available to anyone with Internet access. However the internet is an ever evolving medium. We may change our Privacy Policy from time to time to incorporate necessary future changes. Of course, our use of any information we gather will always be consistent with the policy under which the information was collected, regardless of what the new policy may be. Grievance Redressal Redressal Mechanism: Any complaints, abuse or concerns with regards to content and or comment or breach of these terms shall be immediately informed to the designated Grievance Officer as mentioned below via in writing or through email signed with the electronic signature to Balu. (“Grievance Officer”). Mr. Balu Krishna (Grievance Officer) www.productleadership.com No.1, KSDP Building, 3rd Floor, Kira Layout, Dharmaram College Post, Opp. to Forum Mall, Hosur Main Road, Bangalore-560029 Email: [email protected] Ph: 9738-068-887 REFUND AND CANCELLATION POLICY Disclaimer: Please read and edit the Refund & Cancellation Policy given below as per your /website’s requirement. Don’t use or apply these as is basis on your website. Our focus is complete customer satisfaction. In the event, if you are displeased with the services provided, we will refund back the money, provided the reasons are genuine and proved after investigation. Please read the fine prints of each deal before buying it, it provides all the details about the services or the product you purchase. In case of dissatisfaction from our services, clients have the liberty to cancel their projects and request a refund from us. Our Policy for the cancellation and refund will be as follows: Cancellation Policy For Cancellations please contact the us via contact us link. Requests received later than 5-7 business days prior to the end of the current service period will be treated as cancellation of services for the next service period. Refund Policy We will try our best to create the suitable design concepts for our clients. In case any client is not completely satisfied with our products we can provide a refund. If paid by credit card, refunds will be issued to the original credit card provided at the time of purchase and in case of payment gateway name payments refund will be made to the same account. PAYMENT TERMS AND CONDITIONS Disclaimer: Please read and edit the TERMS AND CONDITIONS Policy given below as per your /website’s requirement. Don’t use or apply these as is basis on your website. Your website may use the Terms and Conditions given below. The terms”We” / “Us” / “Our” / ”Company” individually and collectively refer to Institute of Product Leadership and the terms “Visitor” ”User” refer to the users. This page states the Terms and Conditions under which you (Visitor) may visit this website (“Website”). Please read this page carefully. If you do not accept the Terms and Conditions stated here, we would request you to exit this site. The business, any of its business divisions and / or its subsidiaries, associate companies or subsidiaries to subsidiaries or such other investment companies (in India or abroad) reserve their respective rights to revise these Terms and Conditions at any time by updating this posting. You should visit this page periodically to re-appraise yourself of the Terms and Conditions, because they are binding on all users of this Website. USE OF CONTENT All logos, brands, marks headings, labels, names, signatures, numerals, shapes or any combinations thereof, appearing in this site, except as otherwise noted, are properties either owned, or used under licence, by the business and / or its associate entities who feature on this Website. The use of these properties or any other content on this site, except as provided in these terms and conditions or in the site content, is strictly prohibited. You may not sell or modify the content of this Website or reproduce, display, publicly perform, distribute, or otherwise use the materials in any way for any public or commercial purpose without the respective organisation’s or entity’s written permission. ACCEPTABLE WEBSITE USE (A) Security Rules Visitors are prohibited from violating or attempting to violate the security of the Web site, including, without limitation, (1) accessing data not intended for such user or logging into a server or account which the user is not authorised to access, (2) attempting to probe, scan or test the vulnerability of a system or network or to breach security or authentication measures without proper authorisation, (3) attempting to interfere with service to any user, host or network, including, without limitation, via means of submitting a virus or "Trojan horse" to the Website, overloading, "flooding", "mail bombing" or "crashing", or (4) sending unsolicited electronic mail, including promotions and/or advertising of products or services. Violations of system or network security may result in civil or criminal liability. The business and / or its associate entities will have the right to investigate occurrences that they suspect as involving such violations and will have the right to involve, and cooperate with, law enforcement authorities in prosecuting users who are involved in such violations. (B) General Rules Visitors may not use the Web Site in order to transmit, distribute, store or destroy material (a) that could constitute or encourage conduct that would be considered a criminal offence or violate any applicable law or regulation, (b) in a manner that will infringe the copyright, trademark, trade secret or other intellectual property rights of others or violate the privacy or publicity of other personal rights of others, or (c) that is libellous, defamatory, pornographic, profane, obscene, threatening, abusive or hateful. INDEMNITY The User unilaterally agree to indemnify and hold harmless, without objection, the Company, its officers, directors, employees and agents from and against any claims, actions and/or demands and/or liabilities and/or losses and/or damages whatsoever arising from or resulting from their use of www.productleadership.com or their breach of the terms. LIABILITY User agrees that neither Company nor its group companies, directors, officers or employee shall be liable for any direct or/and indirect or/and incidental or/and special or/and consequential or/and exemplary damages, resulting from the use or/and the inability to use the service or/and for cost of procurement of substitute goods or/and services or resulting from any goods or/and data or/and information or/and services purchased or/and obtained or/and messages received or/and transactions entered into through or/and from the service or/and resulting from unauthorized access to or/and alteration of user's transmissions or/and data or/and arising from any other matter relating to the service, including but not limited to, damages for loss of profits or/and use or/and data or other intangible, even if Company has been advised of the possibility of such damages. User further agrees that Company shall not be liable for any damages arising from interruption, suspension or termination of service, including but not limited to direct or/and indirect or/and incidental or/and special consequential or/and exemplary damages, whether such interruption or/and suspension or/and termination was justified or not, negligent or intentional, inadvertent or advertent. User agrees that Company shall not be responsible or liable to user, or anyone, for the statements or conduct of any third party of the service. In sum, in no event shall Company's total liability to the User for all damages or/and losses or/and causes of action exceed the amount paid by the User to Company, if any, that is related to the cause of action. DISCLAIMER OF CONSEQUENTIAL DAMAGES In no event shall Company or any parties, organizations or entities associated with the corporate brand name us or otherwise, mentioned at this Website be liable for any damages whatsoever (including, without limitations, incidental and consequential damages, lost profits, or damage to computer hardware or loss of data information or business interruption) resulting from the use or inability to use the Website and the Website material, whether based on warranty, contract, tort, or any other legal theory, and whether or not, such organization or entities were advised of the possibility of such damages.

Necessary

Analytics

Other

Top
X