Product Lifecycle Stages, GAME Framework & North Star Metric GAME for Problem Discovery & Validation GAME for Problem-Solution Fit GAME for Product-Market Fit GAME for Business Model Fit & Scale Chapter Quiz
Hypothesis Testing – AirBnB Retention Case Study – Calm Referral Case Study – Dropbox
Chapter 13 - Summary
Engineers or those in other functional roles who are considering a transition into Product/ Digital Product Management roles. Product Managers looking to learn a structured approach to digital product management thinking
Common Scenarios to Enroll
Up Skill with Digital CompetenciesAcknowledging the rise of digital transformation across industries you are keen on enhancing your skill repertoire by adding Digital Product Management competencies
Leverage Digital tools & PlatformsYou are determined to add value to the Product Management function by employing digital tools and platforms to achieve greater process efficiencies
Metric Based MeasurementsManaging product related activities requires that you track them with appropriate metrics and you are responsible for the same employing digital measures.
Companies preparing for Industry 4.0 operate in an environment that is evolving more rapidly than ever.
Institute of Product Leadership is Asia’s First Business School providing accredited degree programs and certification courses exclusively in Product Management and Marketing, Data Science and Technology Management.