Institute of Product Leadership
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Industry TRENDS

How is it like to be a "growth product manager" and what are the future prospects?

Growth Product Managers re-hired by companies to help grow the product in terms of features of marketing strategy. Now-a-days companies are looking for growth product managers who actually can make a difference in promoting and enhancing the features of the product & ultimately contribute to ROI.

The responsibilities for a growth product manager can be like

The future of growth product manager is quite promising. The growth has been tremendous in the last 5 years. Well its gaining a lot of importance in the upcoming years, and top companies are hiring growth product managers.