Ethical Product Design: Why Responsible Intent Matters More Than Ever

Ethical Product Design and the Impact By Andy Vitale – Vice President, Product Design & Content at QuickenLoans Design is a superpower. Regardless of where you are in your career, being a designer is a privilege and an opportunity to make a significant difference. The impact of design is profound and inspiring, as it’s all […]

Product DNA in an Enterprise v/s a Startup

Product DNA in an Enterprise v/s a Startup

Product DNA in an Enterprise v/s a Startup By Amit Acharya – VP – Product Retail Checkout at NCR Voyix The differences between enterprises and startups can be stark. Each operates with unique methodologies, challenges, and goals, shaping the very DNA of their product management practices. Understanding these distinctions is crucial for product managers who […]

Epic Product Launch Failures and How to Avoid Them

Product Launch Failures and How to Avoid Them

Epic Product Launch Failures and How to Avoid Them By Poornima Mohandas – Sn Product Marketing Manager at Mindtickle Launching a new product can be a thrilling endeavor, filled with anticipation and high hopes. However, despite careful planning and preparation, many product launches fall short of expectations. Understanding the reasons behind these failures is crucial […]

Mastering Customer Segmentation and Storytelling for Modern Personas

Customer Segmentation and Storytelling

Mastering Customer Segmentation and Storytelling for Modern Personas By Irshad Raihan – Vice President, Product Marketing at FICO Picture trying to market snowboards in a tropical beach town—without knowing your audience, your marketing efforts can miss the mark entirely. Customer segmentation and storytelling are essential strategies that enable businesses to target their efforts effectively. Consider […]

Driving Impact Through Design to Fuel Innovation and Success

Driving Impact Through Design to Fuel Innovation and Success By Sebastian Gier: Senior UX Designer at BMW The role of design extends far beyond aesthetics. It serves as a powerful catalyst for innovation, shaping products, services, and even entire industries. This blog explores how strategic design integration can drive impactful outcomes, enhance user experiences, and […]

The four stories that help you become a Product Leader

Power of Storytelling in Data Communication

The four stories that help you become a Product Leader By Shobhit Chugh Product Manager at Google As a product leader, storytelling is a vital skill that can elevate your brand and influence. There are four stories you must master, which are the key moments that define your career. These stories include high points and low […]

The Future of Work: How an MBA in AI Prepares You for Tomorrow’s Job Market

The Future of Work: How an MBA in AI Prepares You for Tomorrow’s Job Market The future of work is no longer a distant vision—it’s unfolding right before our eyes. With rapid advancements in AI, automation, and data analytics, the way we work is being transformed at a pace like never before. According to McKinsey, […]

Visual Thinking for Impactful Design

Visual Thinking for Impactful Design By Prasad Khose – Founder at Crayomi Making sense of complex ideas and presenting them clearly is a significant challenge in today’s information-saturated world. Visual thinking offers a powerful solution by using images, diagrams, and drawings to communicate concepts and solve problems. This method breaks down intricate ideas into simple, […]