How To Build An Executive Presence: Corporate Etiquette Essentials

EVENTS How To Build An Executive Presence: Corporate Etiquette Essentials How to develop a leader’s personality and presence Which is the right attitude for leaders? Values that drive great leaders Share on facebook Share on email Share on twitter Share on linkedin Sudhir Udayakanth CEO, Ishara c2c and Edge Academy “One of the most important […]

Skillathon: Start-Up Pitches at the Institute of Product Leadership

startup ideas at the Institute

Events Skillathon: StartUp Pitches at the Institute of Product Leadership The Product Management Skillathon event at the IPL Whitefield Campus saw the clash of innovative elevator pitches ‘Suruss’, a flavoured water drink was the winning product idea. ‘Zodog’, an app to order food and treats for dogs, won the best award for user-friendliness. Share on […]

Dominate Markets with a powerful Message

Brand Message that matters

LEARNING BYTES How to use a Brand Message That Matters™ to dominate your market Why do brands like Apple, Royal Enfield and Starbucks charge way more than their competitors? People today are in search of experiences, and not just commodities. Storylines around your brand help you stand out from competitors and deliver niche experiences. Share […]

Winning Strategies for B2B Product Marketing – 5 Takeaways

B2B Product marketing strategy

learning bytes Winning Strategies for B2B Product Marketing The difference between product management and product marketing. Top product marketing skills today. Helping organizations cross the chasm. Share on linkedin LinkedIn Share on twitter Twitter Share on google Google+ Share on facebook Facebook “Chasm crossing is not the end, but rather the beginning, of mainstream market […]

5 Key Takeaways from ‘Marketing Strategy for Retailers in India’

thought leadership 5 Retail Marketing Hacks from CEO of McCain Foods, India Which are the top jobs of 2019? Will they shape the industry till 2022? Which skillsets are hiring managers looking for? Which careers are trending in product, data and tech? Share on linkedin LinkedIn Share on twitter Twitter Share on google Google+ Share […]

Product Marketing Management – The fundamentals in a data rich world

Shesh is an executive with an outstanding track record of leading strategy development and execution to bring software products to markets worldwide, with P&L responsibilities in excess of hundreds of Million USD. Before his current role in Bottomline Technologies, he has proved his mettle as Vice President in ACI worldwide and Sr, Product Manager in […]

Creating 10x Revenue With Product Marketing

product marketing webinar banner

“Traditional business and marketing models are having a Whitewalker moment” – Amit Pande We were proud to host Amit Pande, Head, Marketing and Sales Enablement, Tact.ai– for a webinar on ‘Create 10x Revenue With Product Marketing’. Amit is a curious and passionate product-led marketer with experience design roots. He has a track record of leading […]

The first Infosession of 2019 rocked with over 180 attendees!

The first Infosession of 2019 rocked with over 180 attendees! Over 180 attendees! That’s a grand beginning to our industry and career awareness programs for the year. The Infosession on 19th Jan took place at the Hyatt Centric in Bangalore. The hiring panel particularly was a roaring success as the attendees got answers to many […]

5 Fintech trends every engineer should know in India

fintech trends

“Millenials do not like to go to banks. Everything they do – be it shopping or banking or insurance, they need it online. Ideally, workable from their phone. They want 24/7/365 customer support. This is where the future of fintech lies.” Bikram is an expert in Product management & Strategy, Go to Market, Product Design […]