Top 10 GTM Strategies for Massive Product Growth and Transformation

Top 10 GTM Strategies for Massive Product Growth and Transformation

Top 10 GTM Strategies for Massive Product Growth and Transformation By Sudiptaa Paul Choudhury, Co-founder & CMGO at Shorter Loop Launching and scaling a product successfully requires more than just a great idea—it demands a well-structured Go-To-Market (GTM) strategy. Without a clear GTM plan, even the most innovative products can struggle to gain traction in […]

Navigating Product Growth with the North Star Framework

Navigating Product Growth with the North Star Framework By Jacob Koithra Product Management , at Tata Communications In product management, organizations need a structured approach to ensure their growth trajectory remains focused and sustainable. The North Star Framework serves as a strategic guiding metric that aligns teams, processes, and decisions toward a single, measurable objective […]

How a Technology and Innovation Management MBA Prepares You for Industry Disruption

How a Technology and Innovation Management MBA Prepares You for Industry Disruption

The Rise of Technology Management in MBA Programs By Arnould Joseph- Product Marketing Manager As businesses increasingly rely on artificial intelligence, digital transformation, and automation, the role of business leaders with deep technological expertise is more critical than ever. Traditional MBA programs have focused on finance, marketing, and operations, but the demand for tech-savvy managers […]

The Rise of Technology Management in MBA Programs

Rise of Technology Management in MBA

The Rise of Technology Management in MBA Programs By Arnould Joseph- Product Marketing Manager As businesses increasingly rely on artificial intelligence, digital transformation, and automation, the role of business leaders with deep technological expertise is more critical than ever. Traditional MBA programs have focused on finance, marketing, and operations, but the demand for tech-savvy managers […]

Is a Specialized Master’s Degree Better Than a General MBA?

Specialized Master’s Degree Better Than a General MBA

Is a Specialized Master’s Degree Better Than a General MBA? By Arnould Joseph- Product Marketing Manager For decades, the traditional MBA has been the gold standard for professionals looking to advance in business leadership. However, with the rapid rise of technology, AI-driven decision-making, and industry specialization, a critical question arises: Is a specialized master’s degree […]

How to Choose the Right MBA Specialization for Your Career Goals

How to Choose the Right MBA Specialization for Your Career Goals

How to Choose the Right MBA Specialization for Your Career Goals By Arnould Joseph- Product Marketing Manager The decision to pursue an MBA is a significant career move, but choosing the right specialization can be even more crucial. With the evolving business landscape, MBA programs now offer a wide range of specialized tracks that align […]

The Future of Business Education: Trends to Watch

The Future of Business Education: Trends to Watch

The Future of Business Education: Trends to Watch By Arnould Joseph- Product Marketing Manager The landscape of business education is evolving at an unprecedented pace. Traditional MBA programs, once considered the gold standard for management education, are undergoing significant transformation to align with the demands of a digital-first world. With AI, automation, and emerging technologies […]

How the MBA in Technology Management Prepares Professionals for AI-First Businesses

How the MBA in Technology Management Prepares Professionals for AI-First Business

How the MBA in Technology Management Prepares Professionals for AI-First Businesses By Arnould Joseph– Product Marketing Manager Artificial intelligence (AI) is no longer a futuristic concept—it is the driving force behind today’s business landscape. From personalized customer experiences to intelligent automation and predictive analytics, AI is fundamentally transforming industries.A PwC report estimates that AI could […]

Product Manager Salary In India In 2025

Product Manager Salary in India in 2024

Product Manager Salary In India In 2025 Are you curious about what a Product Manager can earn in India? Whether you’re just starting your career or you’re an experienced professional, understanding the salary landscape for Product Managers in India is crucial for planning your career and negotiating your compensation. This blog from Institute of Product […]