Popular Among Readers
All Blogs
Behind the Scenes: How the MBA in Technology Management Offers Real-World Learning
Behind the Scenes: How the MBA in Technology Management Offers Real-World Learning In the current economy, staying ahead demands more than theoretical knowledge. For instance,
How I Transitioned from Engineering to Product Management
How I Transitioned from Engineering to Product Management? Deepak Sharma – Product Manager at Google Changing careers is rarely a straight path. For many of
How I Transitioned From Business Analyst To Product Management
When I first started my career, I wasn’t thinking about product management. I was an engineer by qualification, but I found myself naturally gravitating toward
How I Transitioned from Non-Technical to Product Marketing Manager
How I Transitioned from Non-Technical to Product Marketing Manager By Tanwistha Gope – Product Marketing Manager at Zeotap Looking back, it’s amazing how one career
Every Company will be an AI Company
Every Company will be an AI Company By Prateek Gupte – Co-Founder at Caimera Imagine you’re managing a music streaming service. You want to keep
Frugal Product Marketing
Frugal Product Marketing for Startups By Jessie Paul – Managing Director at Paul Writer In the world of startups, frugality and innovation go hand in
Ethical Product Design: Why Responsible Intent Matters More Than Ever
Design is a superpower. Regardless of where you are in your career, being a designer is a privilege and an opportunity to make a significant
Building the Next Gen of Digital Managers: The Value Proposition of the MBA in Technology Management
Building the Next Gen of Digital Managers: The Value Proposition of the MBA in Technology Management Today, businesses are looking for leaders who can bridge
Product DNA in an Enterprise v/s a Startup
Product DNA in an Enterprise v/s a Startup By Amit Acharya – VP – Product Retail Checkout at NCR Voyix The differences between enterprises and
Epic Product Launch Failures and How to Avoid Them
Launching a new product can be a thrilling endeavor, filled with anticipation and high hopes. However, despite careful planning and preparation, many product launches fall
Mastering Customer Segmentation and Storytelling for Modern Personas
Mastering Customer Segmentation and Storytelling for Modern Personas By Irshad Raihan – Vice President, Product Marketing at FICO Picture trying to market snowboards in a
Driving Impact Through Design to Fuel Innovation and Success
The role of design extends far beyond aesthetics. It serves as a powerful catalyst for innovation, shaping products, services, and even entire industries. This blog
The four stories that help you become a Product Leader
The four stories that help you become a Product Leader By Shobhit Chugh Product Manager at Google As a product leader, storytelling is a vital skill
The Future of Work: How an MBA in AI Prepares You for Tomorrow’s Job Market
The Future of Work: How an MBA in AI Prepares You for Tomorrow’s Job Market The future of work is no longer a distant vision—it’s
Visual Thinking for Impactful Design
Making sense of complex ideas and presenting them clearly is a significant challenge in today’s information-saturated world. Visual thinking offers a powerful solution by using
The Data Science / ML Workflow and Role of Product Managers
Artificial intelligence (AI) and machine learning (ML) have become pivotal in shaping product development and innovation strategies across industries. At the heart of integrating these
Best practices for running a successful enterprise agile program
Best practices for running a successful enterprise agile program By Dr. Ashay Saxena – Product Owner – IBM picture a bustling kitchen, where chefs work
Why Project Managers Make Excellent Product Managers
Difference Between Product Management vs Project Management The roles of Project Manager and Product Manager are essential to the success of any organization. However, these
Quantifying and Pricing Product Value
Quantifying and Pricing Product Value By Mark Stiving – Founder at Impact Pricing LLC The key to successful product pricing lies in a profound understanding
The Role of Artificial Intelligence in Technology-Driven MBA Programs
The Role of Artificial Intelligence in Technology-Driven MBA Programs In 2023, PwC estimated that AI could contribute up to $15.7 trillion to the global economy
Integrating AI into MBA Courses: A Necessity for Future Business Leaders
Integrating AI into MBA Courses: A Necessity for Future Business Leaders In 2023, McKinsey reported that 79% of global companies had adopted artificial intelligence (AI)