Mastering User Experience: Design Metrics that Drive Success

Mastering User Experience: Design Metrics that Drive Success By Gaurav Mathur – Head, User Experience (UX) Design, Myntra Have you ever wondered what makes a product truly great? The answer lies not in intuition, but in cold, hard data. This blog delves into the world of product design metrics, the secret language that unlocks insights […]
Minimalism in design- Less is more

Minimalism in design – Less is more Design isn’t just about visual presentation and aesthetics. Although that’s important, a design is primarily about communication which is often best when it is concise. Put simply, sometimes Less is more. This is something that many designers struggle with. In most of the cases it’s not always their […]
Problem Framing in Design Thinking

Problem Framing in Design Thinking In a world connected by smartphones, GPS, and social media, we have come to expect businesses, hospitals, and governments to deliver personalized experiences to us on any device in real time. While we still go to the store to buy groceries or get on a plane to travel from point […]
4 Practices to Maximize Benefits from Product Roadmap Process

4 Practices to maximize benefits from Product Roadmap Process Conventional wisdom says market competition results in higher quality products and lower prices. But that competition exists between companies. What would happen if we create competitive markets inside a company? Think about the product roadmap process.I believe the best product roadmaps come from vigorous competition for […]
Is your Product going in the right direction?

Is your Product going in the right direction? Product Management is the subtle art of aligning customer needs, business needs and available technology seamlessly, ensuring every stakeholder goes away happy. In simpler terms, it’s easier to lift Thor’s hammer than to be a Product Manager. Development teams don’t want to listen to what the customers […]
The Demand for Business-Savvy Product Managers is real

The Demand for Business-Savvy Product Managers is Real Good Product Managers are tech-savvy with great soft skills, but great Product Managers are Business- savvy. Business expertise is one of the 4 pillars of Product Leadership and a common approach to master it is through an MBA, but not everyone has the time and funds to […]
5 Compelling reasons why Product Managers should take UX seriously

5 Compelling reasons why Product Managers should take UX seriously We have figured the secret ingredient for successful and most loved products! Did you know why products such as Netflix, Google, Amazon, Zomato, Apple are so popular in the global market? The secret lies in the design and User Experience of the product. In the […]
Design Thinking Is A Way Of Living, A Culture…

Design Thinking Is A Way Of Living, A Culture… With nearly 15 years of experience in User Experience (UX), Sameer Bhiwani brings to the table invaluable knowledge and experience to pass on. As a Principal Interaction Designer at Oracle, he and his team were responsible for several product lines of Oracle. He donned the role […]