What is AI Product Management?

What is AI Product Management? Author : Akansha Chauhan – Product Marketer AI Product Management is concerned with creating products that make decisions based on machine learning, create insights, or automate outcomes. It is at the intersection of data systems, product strategy and business performance. The position of the product manager has changed as intelligent […]
Careers After CAT That Don’t Depend on IIM Admission

Careers After CAT That Don’t Depend on IIM Admission Author : Akansha Chauhan – Product Marketer Every year, lakhs of candidates prepare for CAT with the assumption that an IIM seat is the defining gateway to a strong management career. What receives far less attention is how small that gateway actually is and how much […]
Best Colleges After CAT Beyond IIM

Best Colleges After CAT Beyond IIM Author : Akansha Chauhan – Product Marketer Every year, more than two lakh candidates register for the Common Admission Test. In CAT 2025, 2.95 lakh candidates registered, and approximately 2.58 lakh appeared for the exam, according to the official data. Total intake across all Indian Institutes of Management combined […]
Reattempt CAT or Pursue an Executive MBA: A Strategic Guide for Working Professionals

Reattempt CAT or Pursue an Executive MBA: A Strategic Guide for Working Professionals Author : Srishti Sharma – Product Marketer Mid-career development is less based on hard work and rather on strategic placement. Five or eight years of experience force professionals to choose either a career reset or an expansion of leadership. CAT 2023 recorded […]
Career Opportunities After an Advanced Degree in Technology and Business

Career Opportunities After an Advanced Degree in Technology and Business Author : Srishti Sharma – Product Marketer Not too long ago, careers were easier to categorize. You were either a “technical person” or a “business person”. Engineers built products. Managers sold them. Strategy and execution often lived in separate worlds. That line is disappearing. Today, […]
What Are the Typical Responsibilities of an Associate Product Manager?

What Are the Typical Responsibilities of an Associate Product Manager? Author : Srishti Sharma – Product Marketer Many people entering product management start their journey as an Associate Product Manager (APM). It is often considered the most important entry point into product careers because it builds the foundation for becoming a successful Product Manager. But […]
What Key Skills Do Associate Product Managers Need in Leading E-commerce Companies?

What Key Skills Do Associate Product Managers Need in Leading E-commerce Companies? Author : Srishti Sharma – Product Marketer E-commerce has fundamentally reshaped how people discover, evaluate, and purchase products. From one-click checkouts to personalized recommendations, today’s online retail experiences are the result of countless product decisions made behind the scenes. At the center of […]
What Are the Career Prospects After an MBA in Technology Management?

What Are the Career Prospects After an MBA in Technology Management? Author : Srishti Sharma – Product Marketer A few years ago, an MBA was simple to explain. You either went into consulting, marketing, finance, or operations. Today, the conversation sounds very different. Companies are not just asking Can you manage a business?They are asking […]
Career Growth Without Quitting Job After CAT Exam

Career Growth Without Quitting Job After CAT Exam Author : Akansha Chauhan – Product Marketer For many working professionals, CAT preparation brings a difficult career question. Should the job be sacrificed to improve chances of MBA admission and long-term growth? This dilemma exists because CAT is often misunderstood. It is seen as a turning point […]