Case Study: Abhijit’s journey,Product Manager to Entrepreneur
Abhijit’s journey can be described as a “Beautiful Whole Nine Yard Journey” from an Engineering leader to a Product leader and from a Product leader to an Entrepreneur...
Post ICPM transition in his career:
Abhijit delightfully narrates his story further by telling that IPL has provided him with an enormous platform where he could successfully launch his product and brought industry’s attention and create awareness in the corporate world. The institute gave him an opportunity where he could connect with other industry leaders and also helped him raising the funds to carry on his dreams and change them into reality.
Abhijit, soaked in the realm of success, joyfully tells about his first customer Hindustan unilever (HUL), which according to him has significantly helped him bringing his company to the current form in such a short period of time. Though he was slightly apprehensive when he launched his product; however, with IPL backing, he quotes his experience similar to that of caterpillar, who when thinks the world is ending suddenly turns into a butterfly….”
Pickcel was launched on February, 2014 and has been deployed successfully in FMCG, IT & Healthcare unit. Abhijit says that Pickcel is still a crawling baby and in an evolving stage and concluded by saying that “Great Ideas don’t necessarily have readily available business models. If you want to start a business, think of the business model concurrently, or even before, the idea.”