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6 Essential Product Concepts EMBA Students Learn During the Weekends and Implement On Monday
6 Essential Product Concepts EMBA Students Learn During the Weekends and Implement On Monday The Executive MBA (EMBA) program offered by the Institute of Product

Incubators Foster Innovation
Incubators Foster Innovation “Timing, perseverance, and ten years of trying will eventually make you look like an overnight success.” – Biz Stone, co-founder of Twitter

3 Reasons Why EMBA is the Best Mid-Career Move
3 Reasons Why Executive MBA Program is the Best Mid-Career Move “Make In India”. “Startup India”. Phrases like these are quite the buzzwords in media nowadays.

WHAT DOES IT MEAN TO BE A BIG DATA PRODUCT MANAGER
What Does It Mean To Be a Data Product Manager Last week while driving to a meeting, I had an epiphany. Those familiar with the

What Distinguishes the Top 1% Product Managers from the Top 10%?
What Distinguishes the Top 1% Product Managers from the Top 10%? I came across this question on Quora and it got me thinking. It’s useful

How to build the right features that your customers will love?
How to build the right features that your customers will love? Remember your product is not a Swiss Army Knife, unless you are building one.

IPL Awarded for Best Innovative University of Industry Interface in India
IPL Awarded for Best Innovative University of Industry Interface in India Institute of Product Leadership has been rewarded with the ‘Best Innovative University of Industry

Good Product Manager Bad Product Manager
Good Product Manager Bad Product Manager Good Manager Bad Manager A product manager is arguably the most important cog in the lifecycle of the product,

LENS: Realize Your Vision
LENS: Realize Your Vision The Institute of Product Leaderships has been trailblazing its way to the top of the MBA offerings, with experiential new age

Growth Hacking
Growth Hacking Consider this scenario. You have started a little Bed and Breakfast place in the outskirts of the city. You have your first guests

IT Industry Disruption
IT Industry Disruption IT Industry Disruption Waves of disruption have been changing the way people do business, causing large-scale lay-offs, restructuring and a paradigm shift

Product Leadership : The journey has begun!
Product Leadership : The journey has begun! In a few ways, it feels like the cult track “we didn’t start the fire” moment today. Iconic.

Customer empathy in action
Customer empathy in action I couldn’t resist the urge of writing a few lines on an article titled “Minister gets alarming dose of a ‘pathetic’

Small Quirks that can awe your customer
Small Quirks that can awe your customer Neither am I a great movie buff nor a big online shopper, but I do go to movies

Knowing versus Understanding Your Customer
Knowing versus Understanding Your Customer When it comes to retaining your customer, you simply do not need to know them but should also try to

Focus On Making Emotional Connections With Customers
Focus On Making Emotional Connections With Customers Your business succeeds or fails based on the connection that you share with your customer. We tend to

“Customer Delight”..Do you want to know what it takes to deliver that?
“Customer Delight”..Do you want to know what it takes to deliver that? I recently reported the loss of my credit card to SBI. The card

5 Reason Why Customers Love Product Roadmap
5 Reason Why Customers Love Product Roadmap When Product Management teams share the product roadmap proactively with customers, this results in several benefits to their

How to Avoid Product Roadmap Traps?
How to Avoid Product Roadmap Traps? A product roadmap is a frequent request from the sales force and others in the company. ‘What’s coming in

Make in India: What’s China Doing
Make in India: What’s China Doing. This festival season like any other year also witnessed Indian towns and cities swarmed with Chinese products like crackers,

Role of Human Emotions in Product Positioning
Role of Human Emotions in Product Positioning. One of the strongest positioning any brand can achieve goes beyond product features or the great after-sale service.