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Product Management Essential Workshop

End to end understanding of the Product life cycle Management from idea to scalable rollouts in a 2 days workshop

Adaptive Productizing Essentials for Engineers

Date & Time

Will Update shortly


Park Plaza, Outer Ring Road, Bangalore


1159 USD Per Participants

Market Analysis

Customer Value Research and Analysis, Firm Competencies, Competitive Industry / Market Analysis, Customer Win/Loss Analysis, Firm Performance Analysis

Productizing Process

Primer to productizing innovation Introduction to product management, Overview of Productising Process Framework.

Strategic Planning

Target Market Definition and Sizing, Product Strategy, Strategic Pricing, Buy Build or Partner ?, Business Model & Plan.

Product Planning

Requirement Definition, Product Line Economies , Budget Planning and Cost Mgmt., Market Acceptance and Availability, Product Roadmapping.

Learning Outcomes
  • Better Team Interlock with Business Stakeholders
  • Clear Actionable product skillsets & best practices templates
  • Building stronger personal influence & thought Leadership
  • Stronger participation in the global “productizing” process
  • Building and executing business plans for identified ideas/initiatives

Pinkesh Shah


Mr. Shah is a Silicon Valley Executive who has been a Product Management Executive for the last 14 years in US. Most recently he was the global Vice President of Product Management at McAfee R&C BU(now acquired by Intel).

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