AI-driven discovery

Rebuild your research workflow with AI

A 3-hour hands-on workshop for product teams who want to compress 2 weeks of research
synthesis into 2 hours.

About this workshop

Most product teams are still doing user research the slow way. Two weeks tagging transcripts. Three more days clustering themes. Half the sprint gone before a single insight reaches the team. The cost is not just time. It is shipping the wrong thing.

The AI-Driven Discovery workshop is a 3-hour hands-on session for researchers, PMs, and designers who run their own discovery. You will spend the afternoon working through a real dataset, learning a hybrid methodology that combines human empathy with AI pattern recognition.

You will walk out with a Discovery Playbook your team can use the next morning. That is the bar we are holding ourselves to.

This is part of the AI-Native Practitioner Series from the Institute of Product Leadership.

Who should attend

This workshop is built for you if you are:

A UX researcher moving from manual coding to AI-assisted synthesis
A product manager running discovery without a dedicated research team
A designer who conducts your own user interviews
An insights or strategy professional working with qualitative data at scale
Curious about AI for research but unsure where to start

You do not need any technical background. If you can use Google Docs, you can do this workshop.

What you will learn

Map your research workflow and identify which parts AI should accelerate
Process 100+ user interview transcripts in under 30 minutes using Claude and NotebookLM
Build customer archetypes grounded in real data, not assumptions
Spot where AI flattens qualitative data and catch what the machine misses
Present AI-assisted insights to stakeholders without losing credibility

Agenda

Opening

Welcome and setup

Get your laptop connected. Confirm Claude Pro and NotebookLM are working. Meet the room.

Part 1

Mapping the research workflow

What AI is good at in discovery, what it is not, and how to think about it for your research questions. Build your Research Task Tree.

Part 2

Live synthesis lab

Hands-on session. Process 100+ user interview transcripts. Surface themes, contradictions, and customer archetypes. Bring a real research question if you have one.

Part 3

Bias audit and playbook

The verification protocol. Where AI gets it wrong. How to present AI-assisted insights to stakeholders. Build your take-home Discovery Playbook.

Closing

Wrap and Q&A

Open floor for questions. Trade notes with other participants.

What is included

Full workshop access, 3 hours, live
Recording of the live synthesis lab
Sample dataset of 100+ anonymised interview transcripts
Claude prompt library for qualitative synthesis, 15+ tested prompts
Bias Audit checklist and Discovery Playbook
template in Notion
Setup guide sent 7 days before with step-by-step instructions

Your facilitator

15 years in product and design leadership, the last 3 building AI-native workflows for product teams. Runs this workshop because more researchers and PMs should stop wasting weeks on tedious work and start shipping the right thing.

₹ 499

Incl. of 18% GST & Gateway Fee
Access to one selected session

Frequently asked questions

No. This workshop runs entirely in browser-based tools. If you can use Google Docs, you can do this workshop.

Yes. You need Claude Pro and one of ChatGPT Plus or Gemini Advanced. Free tiers will not support the hands-on lab. Full setup guide sent 7 days before.

Good. You will get more out of the hands-on session. Bring a real research question you have been stuck on.

Yes, the recording is included. We strongly recommend joining live. The hands-on lab is the core of the workshop and the recording cannot replicate the peer discussion.

Seats are limited. Please register each person individually. For teams of 3 or more, write to us for a team rate.

Full refund up to 7 days before the workshop. After that, you can transfer your seat to the next cohort at no charge.